Yay! A new client is knocking on your door (aka sent you an email to inquire about you and your awesome services). Now what?

What are you supposed to say to pique their interest, give them all the facts, and get them to hire you (or encourage them to move along if they aren't worth your time)?

I'm not sure there is a hard and fast rule of what to say to a client, but I like to cover all the important details in the first email. 

This way, clients know exactly what they get and what I need when they work with me.

Here's what I say. Feel free to use this first contact email to generate ideas, steal it outright, and/or tweak it for your audience.

________________________________________________________________

Hello [Client]!

Thank you for getting in touch. I look forward to chatting with you to learn about your content marketing needs.

Here's a little more about me and my processes for your reference:

• I have been writing blogs, ebooks, reports, and other assets for 10+ years for SaaS, ecomm, and marketing companies like Salesforce, Hashtag Paid Inc., Omnisend, HostGator, Campaign Monitor, and many more.

• If you would like to see my writing samples, please visit my site.

• Prices start at $1/word. This rate includes the time required for research, years of writing experience, extensive SEO knowledge, screenshots/examples, expert sources (which also helps with distribution), the highest quality of content, and one round of revisions. I do offer ghost-writing for a 20% additional fee.

• I require a $1000 minimum engagement rate, and a minimum monthly rate of $3000. I thoroughly onboard all of my clients, and dive head-first into the research to learn all about your company, competitors, and relevant industry data. I’m in this for the long haul and I am ready to produce content that generates results.

• My process is as follows:

1. You assign me a topic + any relevant keywords, and I will send you a content brief

2. I create an outline and send it to you in a Google Doc for your approval

3. I send you a draft (~5-7 business days for turnaround)

4. You leave edits in the draft (prices include one round of revisions)

5. I’ll address the revision requests and send you a polished, gorgeous final draft

6. I invoice at the end of the project (Net-0 payment terms)

If this sounds good, I'd love to move forward. If you want to chat, please schedule a meeting here when it's convenient for you.

I look forward to working with you.

Thank you,

________________________________________________________________

And that's how I roll.